Pizza Hut launches ‘Turning Virtual into Real Pizza Heart’ campaign

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Kuala Lumpur, 9 February 2021 – In conjunction with the season of love, Pizza Hut has the launched ‘Turning Virtual into Real Pizza Heart’ campaign aims to make it easier for Malaysians to express love, reconnect and rekindle their relationships.

Instead of just sending virtual love online, Malaysians can now literally send a physical heart-shaped pizza packed in a heart-shaped box where one can enjoy, taste and reconnect with loved ones in the new norm.

To bring alive the Pizza Heart experience during this month of love, Pizza Hut took matters into its own hands by reaching across the borders to its branches in Singapore in a bid to mend the hearts of the many Malaysians who were stranded in Singapore.

Chief Marketing Officer of Pizza Hut Malaysia, Emily Chong said, this year many were deeply moved by the cases of stranded Malaysians in Singapore, as they have to be physically apart from their loved ones to make ends meet.

“Hence, we’ve kept in touch with the families that are going through separation difficulties and are helping them to send their ‘hearts’ to their loved ones in Singapore,” she said in a statement.

“Hopefully this heart-warming Pizza Heart experience that they could taste, feel and hug physically, could make the distance more bearable, rekindling the relationships that havebeen separated by the borders,” she added.

To commemorate the launch, a limited-edition Pizza Heart delivery to Singapore and different states in Malaysia will also be made available to selected Malaysians who responded to a social post that will be launched onto Pizza Hut Malaysia Official Facebook page on February 10.

The heart-shaped pizza is available for order from the website at www.pizzahut.com.my or Pizza Hut App for delivery or takeaway throughout Malaysia.